Agency: Two Tractors
Client: Melbourne Cricket Ground
Project: Covid Safety
Role: Art Direction, 2D Animation, Illustration
Format: Stadium screens
Covid-19 how could we forget! This project for the MCG was a very tight turnaround due to the constantly evolving situation created by the pandemic. The animation outlined important Covid safety and regulations required for patrons, playing on screens in and around the stadium.
The challenge was finding a way to keep it very simple due to the turnaround while maintaining a level of effective design and personality in the animation to keep it engaging and communicate the message.
The project was delivered on time and the client were very appreciative of the fast turnaround and the information screens helped update patrons on the current COVID restriction at the time.
